Journal

Journal

Process notes, fittings, and the quiet decisions that shape a collection. Monthly, occasionally more.

ENTRIES · 7 2025 — 2026

APR · 2026 · 6 min read

On grading a cup-split size range

Why I grade intimate wear in 2cm cup increments rather than 2.5cm — a process note from the last three fit rounds on Lavender Dreams.

Earlier Entries

MAR · 2026 The Escape — behind the resort 25 fitting Three fittings, one pregnant fit model and a hardware supplier in Surat who saved the collection. A notebook from the Vita Grace final round. 8 min read →
FEB · 2026 Be Mine — Photoshoot Behind the scenes from the Be Mine shoot — styling, light, and the looks that made the final edit. Gallery →
FEB · 2026 A tech pack taxonomy for intimates Why the standard tops-and-bottoms template fails for intimate wear, and the six additional callouts I now include on every pack. 11 min read →
JAN · 2026 Notes from the Desk Job range plan Building a 14-piece workwear capsule that goes from desk to dinner without looking like either. Mood, palette, and the fabric tradeoffs. 5 min read →
DEC · 2025 On fabric memory and the long-wear test Three weeks, three washes, two wears a day. How I stress-test fabrics before committing production. 4 min read →
NOV · 2025 Country Core — from mood to first fit A visual reference trail from Barbour archives to a six-look AW25 capsule. 7 min read →